Basic guidelines were developed to assist in consistent branding across visual mediums (print and digital). It provides details on photography style, typography, and color palette.

Basic guidelines were developed to assist in consistent branding across visual mediums (print and digital). The toolkit provides details on photography style, typography, and color palette.

Basic guidelines were developed to assist in consistent branding across visual mediums (print and digital). It provides details on photography style, typography, and color palette.

The provider-facing brochure demonstrates how the information in the toolkit impacts decisions in a printed piece.

The patient-facing brochure demonstrates how the information in the toolkit impacts decisions in a printed piece.

A tool for fertility nurses to use during patient consultations.

This mailer kit is designed to introduce the fertility clinic and its offerings to prescriber offices.

The mockup above illustrates intended design for packaging and presentation.

Brochures for prescriber clinics and for patients are included in the mailer, along with a fertility wheel for nurses in the prescriber clinic to use during patient consultations.

A brochure stand is also included in the kit for prescribers to display patient-facing brochures in their clinics.

A detailed illustration demonstrates how the kit could potentially be assembled to accommodate all materials.